Creative Campaigns

Concept, Illustration & Animation: A hand-drawn brand awareness campaign for 7Mind.

Concept, Creative Direction & Image Production: A partnership campaign with ITA Airways, built around finding a moment of calm while travelling.

Performance Marketing

Creative Development & Graphic Design: I regularly created App Store assets and matching performance marketing ads, keeping the visual experience consistent from the initial ad through to the App Store. Each campaign involved testing multiple ad variations, with results informing ongoing iterations and new rounds of creative.

Creative Development & Graphic Design: Similar work created for sister brand Gymondo.

Brand, Illustration & Animation

Brand Design: 3D illustrations and visual assets created to support the evolution of the 7Mind brand.

Illustration: A Christmas card, later repurposed for performance marketing ads.

Illustration & Animation: A collection of over 20 friendly messaging stickers created for a brand awareness campaign.

Illustration & Animation: An illustrated book cover, later repurposed for animated performance marketing ads.